Google Inc. is offering multi-lingual support on its Google Reader, its web-based news feed reader.
Google Reader, which was only available in English, from Sept 18 supports French, Italian, German, Spanish, English (UK), Chinese (Traditional and Simplified), Japanese, and Korean.
The multi-lingual support for Google Reader is in line with the strategy of Google and other Internet companies like Yahoo Inc. to offer multi-lingual support for most of their services and tools, to make their services relevant in non-English speaking markets.
Blogs have also become an international phenomenon, and they are not constrained by language or nationality, wrote Google’s Product Marketing Manager Kevin Systrom on Google’s blog. In fact, blogs have become an important way to bring rise to independent reporters and writers, and there are more and more people who wish to read blogs in other languages, Systrom said.